Will & Woody re-sign for another three years on KIIS | radioinfo

Will & Woody re-sign for another three years on KIIS

Sunday 17 May, 2020

Will McMahon & Woody Whitelaw have just announced on socials that they’ll be hosting their networked Drive show for a further three years. They’ve been hosting since 2018. 

Huge news today! Despite our distinctly budget set-up on Woody’s front porch (note mic-sock), we’ll be doing another three years in national drive with ARN! 

Behind the scenes we’d like to thank our team, our families and our friends for suffering us. And for letting us embarrass and prank them on a consistent basis, every afternoon from 4. 

But whilst we’re grateful for all the work behind the scenes, we are under no illusions that we would not be here without all the people that get around this Instagram and who listen to our weird radio show. 

For two blokes who aren’t “names”, we know that the only reason we have any success is because somehow, you guys actually enjoy listening to us have a chat... this still baffles both of us and is, in every sense of the word, humbling.

As two best mates, the fact that our “job” compels us to hang out with one another is almost too good to be true. So thank you, for keeping that dream alive.

ARN’s National Content Director Duncan Campbell said: “Will & Woody have a unique connection and genuine chemistry of true best mates and that’s what makes their show so compelling for our national audience. Since launching their show in 2018 as newcomers to a competitive drive show market full of household names, Will & Woody have consistently built momentum and delivered impressive results for the KIIS national network and have been the #2FM Drive Show nationally for the last three surveys.
 
“And this is only the beginning. Will & Woody continue to be a key part of ARN’s strategy to deliver consistent, strong and engaging content across the KIIS National Network and are part of the vibrant and results-driven team who our audiences trust and love.”
 
ARN Chief Commercial Officer Pete Whitehead said: “Will & Woody deliver exceptionally creative client campaigns and integrations that engage audiences nationally across ARN’s on-air, digital and on-demand audio offering. By working collaboratively with clients to gain a deeper understanding of their campaign vision, Will & Woody are able to find unique ways to bring brand messaging to life organically within their show.
 
“From staging a ‘national coffee making intervention’ with Harris Coffee – which scored them an ACRA nomination - through to their recently launched initiative with Ruffie Rustic Food to help people in ‘Ruff Times’, Will & Woody put their sense of humour, fun and genuine love of radio into every campaign execution to deliver outstanding results for clients and their brands.”

Woody said, “Absolutely thrilled to be putting off getting a ‘real job’ for another three years. It truly is a dream to be given the opportunity to spend every afternoon having fun with my best mate. Also super grateful for everyone who have been on the ride with us so far – you are the ones who bring the show to life and I can’t wait to keep sharing the laughs with you all.”

 

 


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