Zak Vidinovski has started with Southern Cross Austereo in the newly created role of National Digital Sales Manager.
 
“SCA is focused on customer centric solutions delivered through insight and innovation. The development of this senior sales role is about delivering on these objectives and ensuring that the market can take advantage of the huge reach and engagement of SCA Digital, in alignment with the broader SCA audience offering in radio and television”.
 
“Mr Vidinovski’s leadership role is about understanding client needs, growing key partnerships, innovation and driving digital sales across the group. Zak has worked for some of Australia’s biggest digital publishers including Ninemsn, Fairfax and News Corp… Zak is an award-winning client manager and has an outstanding reputation in market for his creative and effective work”.
 
Southern Cross Austereo, Director of Digital Sales and Operations, Steve Brown, said: “Zak is going to be a tremendous addition to our sales team. His passion for finding the best outcome for clients is driven by his knowledge of the industry, thirst for success and obsession with innovation – we are very excited to have him join SCA.”
 
Zak Vidinovski said: “I am very excited about the opportunity to work with Southern Cross Austereo, who are at the forefront of innovation in Australia across TV, radio and online.  The diverse nature of the business provides endless possibilities to seamlessly weave solutions across these channels. The priority will be to accelerate the digital offering in data lead solutions, innovation and content for SCA with a key focus on continued growth, fuelled by new innovative commercial solutions for our clients. I am very excited to lead these initiatives and be part of a dedicated and charged digital team with SCA.”