10 Rules for Radio Survival

From Kristie Mercer’s excellent series of reports from the NAB Radioshow in Florida, we’ve opened this ‘must read’ presentation of where radio is and where it’s heading from US Radionfo publisher, Michael Harrison, entitled: Radio’s evolving role in pop culture: top 10 rules for survival.

Message to Michael … … Get Off Radio’s Case

Every year or so music heavyweight Michael Chugg gives radio a spray for not playing enough Australian songs. He recently told the BIGSOUND Conference, “The quota’s far too low. It’s bullshit, and it’s holding the industry back.”
Here’s a newsflash Mr Chugg: The Australian Radio Industry has no moral obligation to help your industry out.

Licenced to print money no more: the plummeting value of broadcast licences

In 2007, when Rob Gamble sold his two Sunshine Coast stations to Prime Media for $33.5 million, he was a happy man. He could be the last person ever to make a profit from the sale of a radio licence.

Two great interviews by Peter Saxon…

Brig & Lehmo open up about the day they stepped into Grubby and Dee Dee’s jobs at GOLD. All the people they’d like to beat and who they’d listen to if they weren’t on air themselves.

3AW’s Ross Stevenson talks about Alan Jones, why Steve Price and MTR didn’t succeed. What he thinks of 2UE’s Dicko and Sarah and how his show with on-air partner John Burns sounds like “two pissed uncles.”

Listening to Adelaide Radio from Hong Kong on a treadmill

Wired for sound, John Patkin chooses his station and starts. He says, “My mind and body seem to be over the concept of an inspirational song that could make me run faster and longer. A distraction numbs the pain and the task ahead, so talk or banter seems to do the job. And sometimes it doesn’t.”

How a narrow target attracts a broader audience to triple j

J’s manager Chris Scaddan discusses the ABC youth network’s unprecedented success.