92.7 MIX FM installs new… and old technology

Takes listeners back to the 80s.

This week 92.7 Mix FM in Maroochydore upgraded a major piece of transmission equipment, installing a new Orban Audio processor for improved on-air sound.

The station has just upgraded from an old 8200 to the latest Orban Optimod 8600, resulting in “better quality sound with more dynamics and crispness,” according to Content Director Ryan Khay.
 
At the same time as the new technology was being installed, something that most radio station have now removed was being put back into action… a vinyl turntable.
 
To highlight the new fidelity, 92.7 Mix FM is playing a popular 80’s vinyl album in its entirety every Friday during August for the station’s tactic, 80’s August. The first album, Thriller by Michael Jackson, will air today.
 
Khay, speaking to radioinfo today, just as the first album was about to be announced, says he wants to “showcase the new sound of Mix FM after the new processor was installed, by playing a classic 80’s vinyl album in its entirety. It’s great way to showcase the audio dynamics, clicks and pops included.”

Taking listeners back to a time before iTunes, where we now purchase only the songs we like, the station is reliving a time when “listening to a full album was a real experience,” says Khay. “We look forward to bringing back that experience uninterrupted  during 80’s August.”

 
Mix FM’s Vinyl Lunchbox is one of the many elements of the month long celebration of all things 80s. Listen to the first lunchbox show below.


The station’s redesigned studio is below.

 

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