In a recent presentation by Triton Digital, the company outlined 7 ‘must haves’ for successful commercially viable podcasting. And we have added one more.
Triton Digital a global technology and services leader to the digital audio and podcast industry, announced today the acquisition of Omny Studio, the creators of the world’s most advanced podcast and on-demand audio publishing platform, which Triton has been integrated with and re-selling since 2017
Triton Digital has released its monthly digital audio Top 20 Ranker figures for December 2018.
The data is dominated by American streaming listening, but also includes international streaming in the data we examined (we excluded Latin American data).
Deezer Brand Solutions, the ad-sales house of global music streaming service, Deezer, has launched mobile programmatic audio advertising for its free users through a new partnership with Triton Digital.
The new partnership will significantly improve advertising efficiency and will bring more value for both brands and its non-paying users.
Grant Broadcasters, has selected Triton Digital to power the delivery, monetization, and measurement of its online audio content.
Through this partnership, Grant Broadcasters will utilize Triton’s robust audio streaming network to deliver high quality audio content from their 47 commercial broadcast stations
online, and the Tap Ad Server to dynamically insert highly targeted audio ads into their content.
“Audio is valuable…a premium product that should not be sold like a display ad on a website.”
In a one on one interview this week, Richard Palmer explained to radioinfo’s Steve Ahern, how Triton Digital, the global technology and services leader to the digital audio and podcast industry, is helping broadcasters monetise their audio streaming inventory.