"Change in audio measurement has gathered pace in recent years,"Morten Boyer told delegates at Radio Alive 2019.
He updated the radio industry on the progress of the 'super pilot' in the evolution of radio ratings in Australia.
"It's a single source methodology where people fill in a diary, get an app on their smart phones and wear a smart watch to give us various forms of data, so we can develop a new way of ratings for the radio industry."
Gold FM (13.9) has leapt to the top on the Gold Coast/Tweed, leapfrogging Hot Tomato (13.4), and along with SeaFM (9.4) they have all eased slightly, while triple j (10.0) has moved into third place in the latest GFK survey.
Fifi Fev and Byron at FOX FM retake the lead as Australia’s biggest breakfast program with 661,000(up 51,000) from Kyle & Jackie O on 605,000 listeners.
The NOVA stations in Melbourne and Sydney both did well with Chrissy Sam & Browny (571,000) and Fitzy & Wippa (568,000) both gaining audience.
The results for the 4th metro market radio ratings survey have been released.
Perth hew a new market leader, Nova. In Melbourne Jase & PJ gained strongly while Christian O’Connell dropped, and smooth slipped to fourth place in the market.
The survey was conducted for CRA between Sun Apr 21 to Sat Jun 29, 2019.
WSFM are giving listeners the ultimate power to win what they want, including a shot at $10 million.
WSFM’s $10 Million Win What You Want competition will give one listener the choice to walk away with a $101,700 cash prize or take a shot to win either $1 million or $10 million.
Content Director Scott Muller says, “The chance to choose your own prize is something we know WSFM listeners love - and with so many chances to win this is going to be one of the biggest competitions in WSFM history.”
In this episode of Game Changers, Craig Bruce is joined by Bruno Bouchet, MD of King Kyle Productions, and they dig through the results of Survey 2 for 2019.
City by city, they look at the winners and losers.