Radio Tomorrow with James Cridland | radioinfo.com.au

Radio Tomorrow with James Cridland

What’s the point of a radio conference?

Radio Tomorrow with James Cridland

I write this having attended Radiodays Europe for the past few days. It’s a big radio conference - the biggest in the world, in fact, with 1,500 people going there.

The conference rotates country in Europe: this year it was in Amsterdam in The Netherlands, next year it’ll be in Vienna, Austria. Four tracks of well-produced content always leads to some interesting thoughts, and a difficult...

26 March 2017

I listened to lots of podcasts - and here’s what I learnt

Radio Tomorrow with James Cridland

I do quite a lot of award judging. I'd recommend it. It's quite a useful thing to do - it forces you to listen to things you'd otherwise not listen to, and you get a good, whirlwind, view of a particular sector or market than you'd otherwise not have got.

It's particularly interesting for me, since I don't make radio. I've not been on the air for ten years (though I'd love to again);...

19 March 2017

What Volkswagen can teach us about radio’s future

Radio Tomorrow with James Cridland

Jump into a brand new Volkswagen, or Skoda, and you’ll notice the radio - part of the “VW Infotainment” in car option.

There’s a lot to like. For a start, there’s a big button marked ‘radio’ on the dashboard. Surprisingly, these buttons are disappearing in some cars, in spite of radio being the most-used audio source in the car.

There are also big tuning and volume controls....

12 March 2017

Get out of the studio with a USB microphone

Radio Tomorrow with James Cridland

The way we make radio is changing. My first job in radio was carrying a heavy Uher tape recorder to an interview for a news reporter - we needed specialist equipment then, costing hundreds or even thousands. Today, we’ve most of the equipment already. But you still probably need a decent microphone.

The Shure MV51 is an old-fashioned looking large-diaphragm microphone, but it is anything...

05 March 2017

The UK is de-regulating commercial radio - here’s what you need to know

Radio Tomorrow with James Cridland

The UK’s commercial radio industry is about to get probably the biggest shakeup of its life.

Commercial radio in the UK is comparatively new - it only started in 1973. Until then, the country had four national radio stations provided by the BBC - a part-time top40 station that launched in 1967 (Radio 1), a more adult light music station (Radio 2), classical music on Radio 3 and news and drama on...

26 February 2017

World's first voice-controlled hybrid radio for cars launches
Radio Tomorrow with James Cridland

Radioplayer Car is the world’s first voice-controlled hybrid radio adaptor, offering an easy upgrade for car stereos. It’s a ‘smart radio’ system, able to switch intelligently between DAB, FM or streaming, to find the strongest signal.

A small box, professionally fitted behind the...

20 February 2017

​Podcasting - much to look forward to, say awards organisers across the world

Radio Tomorrow with James Cridland

Depending who you listen-to, podcasting is the future of radio, and we should all get on it as quickly as we can. Yet, according to Edison Research, only 55% of people in the US actually know what one is (Podcast Study, Spring 2016) - and podcasting is more advanced there than anywhere else.

On both sides of the world, however, podcasting is growing rapidly - fast enough ot only for Helen Zaltzman...

19 February 2017

Making your radio content go further

Radio Tomorrow with James Cridland

One of the talks I do is all about making the most of your content. I’ve done it in a number of different ways now to individual radio teams, including to an audience in Malaysia of over a hundred people.

The basic point I make, again and again, is that even your most fanatical listeners don’t listen to everything you broadcast. And your most fanatical listeners are already your fans....

12 February 2017

The great AM radio switchoff

Radio Tomorrow with James Cridland

Norway is switching FM transmitters off: if you want to keep listening, you’ll find most channels will only be on DAB+ (and online and on the telly).

But: that’s not the only transmitter switchoff happening in radio. AM radio is being switched off, slowly and surely, across the globe.

The national broadcasters in France and Germany...

05 February 2017

4BC was hacked. Your station could be next

Radio Tomorrow with James Cridland

The internet. A fantastically useful service - a way of getting great audio contributions from across the world, a tool for research, a method of getting your signal to new people, and a big gaping security headache for you, particularly in times of unrest or instability.

Four large radio stations in Australia were...

31 January 2017

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