Radio Tomorrow with James Cridland | radioinfo

Radio Tomorrow with James Cridland

Radio in 2019 - some predictions
Radio Tomorrow with James Cridland

What will we see in radio in 2019? My job's to look at trends in radio consumption, not really future-gazing: but perhaps I might offer the following thoughts:
 
Smart speakers will continue to grow. Google's ecosystem is much larger than Amazon's, though if you only measure on sales of Google or Amazon branded units, Amazon still has the upper hand. This is good...

11 December 2018

Flipping for Christmas in the UK
Radio Tomorrow with James Cridland

 

In the US, it's relatively common for radio stations to suddenly flip to playing Christmas music. You can go to bed one night, wake up and discover that your favourite station is suddenly playing nothing but Rockin' Around The Christmas Tree or All I Want For Christmas Is You.
 
Ireland has a station called Christmas FM which runs...
04 December 2018

Standards are boring - but they are there for a reason
Radio Tomorrow with James Cridland

 

Tune in to many FM stations with RDS signals in France, Italy or the USA, and you’ll notice that some stations try putting some now-playing information over the 8-character radio station name. Watch, and it slowly scrolls through a song name, or - worse - some advertising. It’ll normally scroll once every two seconds, due to the way RDS works, so it scrolls really very slowly; and...
27 November 2018

Check your speakers really are smart
Radio Tomorrow with James Cridland

 

I’m swearing at my smart speakers a little this week.
 
I’ve a few Google speakers in the house, including a Google Home Hub - the one with a little screen on it. It’s great as a radio from my point of view, since it has a decent-ish speaker on it (better for voice than music, though). It’s good for radio, since it has a good big...
20 November 2018

Radio in the car - a better experience
Radio Tomorrow with James Cridland

 

About 50% of all radio listening happens in the car (the figure’s lower in countries like the UK, but higher in places like the US).
 
In many ways, radio’s best in the car. Radio - the original multitasking medium - lets you concentrate enough to drive your 1,300kg (2,800 lb) metal death-machine along busy streets alongside soft, vulnerable fleshy pedestrians, while...
13 November 2018

New technology: bad for radio?

Radio Tomorrow with James Cridland

Automation Killed The Radio Star, says the latest blog from Dick Taylor, a US radio writer.

 
Two things about this.
 
The first is the use of a lazy Buggles headline. Radio is still very much alive, with 9 out of 10 people in most...

06 November 2018

Podcast measurement: more standardised than you’d think

Radio Tomorrow with James Cridland

It was interesting seeing one of the pieces of news coming out of Radio Alive, the radio conference in Australia, recently: the Australian radio industry are putting together a Podcast Working Group “to spearhead the development of the growing podcast industry in Australia”.

Their press release...

24 October 2018

Do you really need a radio studio at all?

Radio Tomorrow with James Cridland

I still remember my first look round a radio station. In spite of writing to Signal Radio in Stoke-on-Trent and being ignored (shame on you, Signal), Radio Aire in Leeds held an open day, and I got to look round the studios. I remember being amazed by the equipment, and was astonished at how great the jingles sounded on the decent studio monitors; and the...

15 October 2018

New tech offers radio listeners more choice
Radio Tomorrow with James Cridland

New technology enables us to delight our listeners even more - particularly, radio operators are now offering more choice than ever before.

In Australia, Southern Cross Austereo have been doing a crafty job of launching additional brand extensions for rock and sport station Triple M, and top 40 channel Hit - so listeners can now enjoy Triple M branded stations playing modern rock, or...

09 October 2018

Why are you in radio anyway?

Radio Tomorrow with James Cridland

I had a conversation a while ago about FM RDS, that thing which tells you what radio station you’re listening to on a big screen in your car, so you don’t forget. For some reason, this US radio company that I was talking to didn’t have RDS. The fundamental question from the radio guy? “Yeah, but how can I earn...

02 October 2018

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