The Sports Entertainment Network, new lessors of 3AK, today unveiled its management line up while announcing that S-E-N 1116AM will now begin broadcasting in “early 2004”. Earlier announcements had the new sports/talk format beginning from January 1.

As the old 3AK format winds down, 3AK program manager Denis O’Kane will become general manager of sister station 3MP. The station’s newsroom closed last week and news is now being supplied by Southern Cross.

Presenters Phil Cleary, Bernie Finn, Sam Kekovich and Greg Evans are all now out of contract. Annette Allison, Brett De Hoedt and others still in contract will hold the fort on air until the new management takes over and decides whether the have a role to play or not.

In a press release, S-E-N’s Managing Director, Danny Staffieri, said “I am thrilled by the calibre of the team we have secured. All senior staff have been involved in very successful start-up operations and each one of them is passionate about sports radio.”

The management line-up includes –

Managing Director: Danny Staffieri
16 years experience in media, Sales Manager Austereo (FOX & MMM), CEO Regional Radio Bureau (RRB), General Manager FIVEaa

Operations Director: Michael Brennan
Qld Sales Manager RRB, Sales Director Channel 4FM Dubai and Sales Manager NOVA Perth

Finance Director: Tim Paul
Financial Controller RRB, Finance Analyst Royal Bank of Scotland

Program Director: Rod Law
3AW football producer, Coodabeen Champions & Atlanta Olympics coverage, HSV7 Talking Football, Footy Panel and Around The Grounds

Promotions Manager: Maurice Smarrelli
Promotions RRB, Snr Account Manager Australian Financial Review

Agency Sales Manager: Peter Wyles
Account Manager MMM, Snr Account Manager Eye Corp, Sales Manager RRB
Adnews Radio Rep of the Year in 2000, Adnews Radio Rep of the Year Runner-up in 1999

Direct Sales Manager: Richard Curtain
Account Manager Niche Media, Snr Account Manager RRB, Snr Account Manager Win Television, Snr Account Manager NOVA 100