What You Think | radioinfo

What You Think

User Opinion Story
westo
16 July 2018 - 4:04am
2UE was launched 26 January 1925 not 35 as the story states.

The story actually states that the "954 frequency" has been broadcasting as 2UE since 1935. Prior to that 2UE was broadcasting on 1025 kHz AM. -Ed
2UE set adrift as 2GB sails on to greater glory
Anthony The Koala
12 July 2018 - 8:10pm
I have said elsewhere, that if 2UE, 4BH and 3EE have to resort to a music format, that it does not go down the "classic hits"/"golden oldies" or its variants as the market may well be saturated with these formats: 2CH, 2WS, Coles, Easy and Smooth. This does not infer there is anything wrong with the music. 2CH on DAB has the best signal at over 128kbs. It's the saturation. Nor do I suggest that 2UE, 4BH and 3EE become like the former DAB station "Stardust" which was like the 2CH of the 1970s and 1980s but with too much Rod Stewart singing from the "American Songbook".

Perhaps a music format that is unique could take elements from a "Golden Oldies"/"Classic Hits" format. It could also take elements from Mr Ray Hadley's "Country Music" program. It could also take elements from MBS-fm and ABC-fm. There are also many familiar songs which are known by many that gets little airplay. When was the last time you heard the music from The Lion King or even The Sound Of Music on the air?

Similarly there are contemporary artists who are a commercial success but get little airplay including Tony Bennett, Lady Gaga (Jazz), Roberto Alagna, Mark Vincent, Greta Bradman and Amy Winehouse (RIP) to name a few. Even the Conservatorium-trained musicians Lah-Lahs play fine music.

But I qualify it with DO YOUR RESEARCH AND DON'T HAVE CONFIRMATION BIAS WHILE HAVING A BEER ON A FRIDAY OR IMPLEMENT THE FORMAT BECAUSE THE FORMAT IS NOT USED IN THE U.S.. Do your research and don't be a copycat. And don't buy the same music library as other radio stations (mentioned in another RadioInfo article). Do something yourself and put your own music into the computer's music library and associated database (containing meta-information on artist, song, tempo, key signature).

Thank you,
Anthony from exciting Belfield
Analysis: radio ratings survey 4 2018
Aussiecam58
12 July 2018 - 7:40am
I predict by Christmas it will revert back into a music network but be rebranded to reflect the style of music played. I suggest it will go back to a easy music format or classic hits 19500-80s. Analysis: radio ratings survey 4 2018
Anthony The Koala
10 July 2018 - 6:32pm
The ratings for Macquarie Sports Radio are mixed. Surprisingly the ratings for Sydney have dropped more than 50% to 0.8 and Brisbane's results doubled to 1.1%. Melbourne's results are rather static at about 0.3% way behind market leader SEN. In a previous comment about survey 3, I would wait for two more surveys and act upon them. If this is a statistical anomaly, I would wait another two surveys from this survey. The issues are will Brisbane's audience grow and is Sydney's ratings a blip?

MSR is a labour-intensive format with a potentially rewarding upside. The current ratings do not appear to sustain economically a labour-intensive format'

Regards
Anthony of exciting Belfield
Analysis: radio ratings survey 4 2018
jonoburggraaf
9 July 2018 - 6:45pm
i wold like to here more songs on esey hits digital old songs Regional radio eligible for cadetship grants
Aussie Aussie Aussie
6 July 2018 - 2:51pm
We've already got an Oz Music internet radio station operation 24/7 playing only Australian Music, new and classic.

Ironically it's called Australian Made Music.

http://www.OzMadeMusic.Online
Local music focus for new SA internet radio station
madman
5 July 2018 - 10:04am
A terrible loss. He was an S.A. legend. Vale Jeff Sunderland
ceejay
4 July 2018 - 5:39pm
Dr Nettlefold said "Journalists have traditionally been gate-keepers of information, but in the interactive media environment their role is being expanded to include much-needed guidance to audiences and readers.”

What absolute academic twaddle. Journalists are supposed to report news, something today's crop consistently fails to do because they don't seem to know the difference between "reporting facts", "analysis" and "opinion".
ABC and University of Tasmania national conference to explore public's declining trust in media
Eugene Delargy
2 July 2018 - 4:13pm
Commercial licensees claim their move to FM will reduce infrastructure costs.

Quite strange a community station would be keen on moving to AM. When will the 'radiothons' or requests to the Commonwealth begin to pay for the increased transmission cost?
3YB and Vision Australia swap radio bands
Anthony The Koala
29 June 2018 - 2:12pm
I fully agree about the issue of high power transmitters but disagree about the issue of podcasts produced by the ABC being a competitive advantage over the commercial stations.

As I have said elsewhere, the ABC could reduce its costs by (i) switching off ABC-fm and transferring the contents to DAB and DVB with a higher data rate. Digital transmission is not an anathema to ABC-fm. When ABC-fm started in 1976 in Collinswood, Adelaide, the national distribution of ABC-fm's signal was digitally transmitted via Telecom Australia's (Telstra) cables. Pure digital. At the capital cities, the digital signals were converted to analogue to be fed into the VHF transmitters. So ABC-fm going digital is not new. Therefore save power and move to DAB and DVB. (ii)The second reason is also about transmitters. If commercial radio stations whether metro or rural can cope with 2kW and 5kW AM transmitters, the ABC could wind down the 50kW transmitters to 2kW and 5kW in the metropolitan and rural areas.

I fully disagree with the concerns by CRA in regards to "aggressive cross-promotion" of its programs. If you listen to RN, you can hear something, "listen to the XYZ program on Sundays at 0830 or download the podcast". Commercial stations such as MML's 2GB and 2UE promote their podcasts of interviews.

CRA's concerns about the ABC promoting the unsolved murder mystery of "Maria James" being aggressively promoted through its webpages and channels is unfounded. The same could be said about the ABC using Google Ads and Facebook to promote itself on the internet. The cross promotion of programs is not new in commercial radio. The ABC has woken up about cross promoting its programs. One could say that the ABC promoting its programs via Google and Facebook is a very smart and economic allocation of its resources over traditional newspapers and outdoor advertising. Commercial radio stations also have websites and Facebook pages. They too should put podcasts of their programs and/or segments and use Google and Facebook to promote their product.

It seems to me that the lack of action of (some) commercial broadcasters in regards to promotion, cross promotion and aggressive marketing of its radio stations on the internet and its program podcasts is not an excuse to say that the ABC is not "competitively neutral"'. Before the internet, commercial radio stations aggressively promoted themselves on public transport at railway platforms, the back of buses, billboards, bus shelters, billboards and newspapers.

The internet is the new medium and commercial radio stations should have the foresight like the ABC to promote and cross promote its station and programs.

Thank you,
Anthony of exciting Belfield
ABC promoting its own contents - not new.
CRA lodges submission to competitive neutrality inquiry into the national broadcasters

Pages

Job market carousel

radioinfo ABN: 87 004 005 109  P O Box 6430 North Ryde NSW 2113 Australia.  |  All content © 2012. All Rights Reserved.