Social Media training for broadcasters in Jakarta

In Jakarta this week a group of broadcasters from TVRI learnt the latest methods in social media reporting, from international trainer Steve Ahern.

As part of the training they filed reports from their smart phones about the course, learning new methods of capturing, editing and uploading content for their broadcast and for the web.

“Social media techniques multiply your message and help you be noticed by new audiences,” said Steve.

He told us to embrace social media to move to where the audience is: “Your audience is using social media, they want to have a conversation with you about your programs, make sure you make it easy for them to do that by building in social media to every program. The audience has moved, just like a successful fisherman, take your boat to the school of fish and fish where the fish are.”