New copywriting service for commercial radio stations

Brilliant Creative Solutions has launched its new copywriting service with the following Media Release.

Coinciding with an en-masse move to outsourced services, Australian radio stations received a welcome boost to their creative stocks this week, with the launch of a new, off-station copywriting service called “Brilliant Creative Solutions.”

Proprietor of Brilliant Creative Solutions, Christopher Steele proudly announced the new service to many of the nation’s foremost station managers.

“Radio Stations simply need to create ads that work – of course that’s the least they owe to their advertising clientele. To achieve this, a reliable source of professional, powerful copy must be accessible all the time,” says Steele.

“Until now, that hasn’t always been easy. After all, station managers are aware of the maladies afflicting their creative department.

Inhouse copywriters are sometimes ill, sometimes on holidays, and are frequently swamped.

Even worse: How do you keep it all together when your station is “in between” copywriters?

In situations like this, most station managers agree – it makes poor business sense to allow your sales crew to write ads for clients, for two reasons:

Firstly, your salespeople should be out selling!

Secondly – Can they bring training and talent to the task, to create the kind of effective ad your precious client deserves? Probably not.

So instead, whenever you need extra copywriting resources says Steele, “the logical choice is to go ‘off-station,’ to a firm that is dedicated to providing effective copy in a timely fashion. This is where “Brilliant Creative Solutions” shines.

Thanks to modern technology (faxes, emails, phone calls!)…and with rates below $41 per ad script, “it’s a very affordable, convenient way to prevent a very hairy problem.”

For details, contact Christopher Steele, on 0402 340 651.