iHeartPodcast Network supports Aussie content and creators with new partnerships | radioinfo

iHeartPodcast Network supports Aussie content and creators with new partnerships

Wednesday 04 November, 2020

ARN’s iHeartPodcast Network Australia has partnered with DM Podcasts (Diamantina Media) reinforcing its commitment to the biggest local and global podcasts.
 
DM Podcasts is home to Australian podcasts such as the iconic Betoota Advocate, Chat 10 Looks 3 and So Dramatic!
 
DM Podcasts, iHeartPodcast Network, along with the Australian Podcast Awards have also partnered to release the brand-new series Behind the Podcast, a weekly dive into how some of Australia’s most interesting and successful podcasts are built.
 
Hosted by Director of Podcasts and Strategy at DM, Antony Stockdale, and Sydney-based digital producer and avid podcast enthusiast, Jules Batstone, Behind the Podcast features the people who create some of Australia’s most popular podcasts, discussing how they started out, their ups and downs, key learnings, and the processes behind how they make their shows.
 
It features the likes of The Squiz, Shameless, 7am, Equity Mates and more.
 
Stockdale said, “DM is thrilled to work with the iHeartPodcast Network Australia to monetise and grow our audience. This relationship allows DM to focus on what we do best, create entertaining and engaging content. It is a team we know and trust.
 
“The Australian Podcast Awards is a celebration of the diversity and quality of the Australian podcast industry and the people behind it. Behind the Podcast is the logical extension of this celebration, uncovering what makes a podcast successful from the people behind Australia’s favourite shows. Behind the Podcast is for anyone with a podcast, or dreams of starting one.”

Of the two partnerships, ARN's Head of Commercial Audio & Podcasts Corey Layton said, “ARN has always been a supporter of great Aussie content and creators, and we are excited to sponsor the 2020 Australian Podcast Awards to drive awareness and showcase the plethora of brilliant Australian podcasts. We are also delighted to partner with Diamantina Media. The scale and breadth of their content slate is exceptional, aligning with our ambition to support the best Australian podcast creators, paired with opportunities for brands. Behind the Podcasts takes that support a step further, showcasing and educating the next generation of storytellers and audio creators.”

 

 

 


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