British radio guy eats vegemite sandwich, loves it, moves to Oz. | radioinfo

British radio guy eats vegemite sandwich, loves it, moves to Oz.

Monday 12 October, 2015
Posh Vegemite on toast, in a Brisbane café. Astonishingly good: Cridland.

Media "futureologist" and regular radioinfo contributor and, despite all that, a pretty nice guy, James Cridland, is moving to Brisbane.

The posh vegemite sandwich was a significant driver but the dealbreaker is actually his Brissy born and bred partner who misses home.

Says Cridland...

All last week, I've been in Australia, in a rather mad dash between Sydney, Brisbane and the Gold Coast, doing chores and meeting loads of people before I move there in mid November with my family. I loved speaking at the ABC in Sydney and Brisbane, and to a sell-out at the Commercial Radio Conference. If you came, thanks so much.

I'm now the proud owner of an Aussie bank account, an Australian mobile number and more. If you want them, here are my permanent contacts, then:

Australia: +61 447 692 743 (that's 044 769 CRID, naturally)
UK: +44 20 7100 1811

...and don't worry, phones go to voicemail if we're asleep. Probably.

I listened to lots of radio while I was out there (and was on the radio at least twice). I was puzzled to hear a presenter on a Queensland radio station - networked from Sydney - refer to Queensland as "up there"; heard the most awful scripted interview passing as programme content on a small Gold Coast station; but also heard some great radio, including great talkup of Hit 105's station charity for sick kids, great music on 97.3 (yep, that's the name of the station); 612's "Australia All Over" with just the kind of story-led programming great radio ought to have; and TripleJ's eclectic mix too (dropping the f-bomb at least ten times during my drive to the airport). It's going to be fun.

About The Author

James Cridland is a radio futurologist, and is Managing Director of, a companion website to radioinfo and AsiaRadioToday.

He has served as a judge for a number of industry awards including the Australian ABC Local Radio Awards, the UK Student Radio Awards, and the UK’s Radio Academy Awards, where he has also served on the committee. He was a founder of the hybrid radio technology association RadioDNS.

James is one of the organisers of, the radio ideas conference each September, and is also on the committee of RadioDays Europe. He writes for publications including his own, Radio World International and RAIN News.

James lives in North London with his partner and a two year-old radio-loving toddler. He very, very much likes beer.

Radio Tomorrow is a trade mark of Radiowise Productions Pty Ltd.


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