AudioBurst launches search engine for talk radio | radioinfo

AudioBurst launches search engine for talk radio

Friday 16 October, 2015

AudioBurst.com, a first-of-its-kind curation site that makes talk radio searchable and shareable in real-time, has launched in beta. The site brings consumers a new digital medium for talk radio content to be accessed anytime, anywhere, and offers radio show owners distribution channels and unlimited shelf life of their content. 
 
AudioBurst.com is the first property released by AudioBurst, a company aiming to organize the world’s audio information with a variety of products for internet users, radio broadcasters, publishers, app developers and those in need of in-depth auditory search capabilities. The company’s proprietary AudioBurst Engine transcribes and understands the meaning of auditory content in real-time and powers AudioBurst.com. 
 
AudioBurst Engine scours hundreds of radio stations across the U.S. and captures audio segments, called “bursts,” which are then curated and served to users on AudioBurst.com. Interesting segments across a variety of themes – from entertainment and sports to politics and business – are easily accessible to consumers, shareable on social networks and embeddable for bloggers. 
 
“There are over 15,000 radio stations in America and every single day they broadcast more than 370,000 hours of unique content. Yet, if you try to search online for this content, there is a good chance you won’t be able to find what you are looking for,” said Amir Hirsh, CEO and co-founder of AudioBurst.  “The Internet has been remarkable to all kinds of content, but not so much with regards to radio.  With AudioBurst.com, we are looking to change this.”
 

The company additionally partners with radio stations to provide tools that offer broadcasters a premium partnership option where they receive a guaranteed minimum of three bursts a week promoted through the website and social media channels. Broadcasters are automatically notified every time a burst is created from their content. In addition to helping radio show owners with distribution and content longevity, AudioBurst.com increases general talk radio consumption online as a result of its “bursts” ranking prominently in organic Google and Bing searches for a multitude of keywords and phrases
 
“Along with being a curation site for radio fans and broadcasters online, AudioBurst.com is a service that has been designed to make radio content more available in people’s day-to-day online and search activities,” added Hirsh. “We hope that AudioBurst.com helps people love online radio as much as we do.” 

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