Another key regional centre releases survey results

Radio ratings for the agricultural and manufacturing town of Shepparton in northern Victoria have been released.

 

Star FM is the station most listened to with 32.2% followed by 95 3SR FM with 20.2% and ABC Local Radio third with 15.5%

It;s the first survey for these stations in 15 years.

“Shepparton is a major regional commercial and shopping centre for the Greater Shepparton area and this research will provide advertisers and stations with important insight,” said Joan Warner, chief executive officer of industry body Commercial Radio Australia. 

Shepparton is a vital link in Australia’s food processing and exporting business and the local commercial radio stations are an central part of the community.  

In Breakfast Star FM was a clear leader with 32.2%, followed by 3SR with 19.2% and ABC Local radio 17.6%.

Shepparton is one of 19 key regional centres to be surveyed since the introduction of the new system.

The survey was conducted by Xtra Research

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