ARN have bolstered their partnership with the Super Radio Network with a program supply agreement that will see Will & Woody syndicated to 16 additional radio stations across regional NSW, Queensland and the Northern Territory.
The KIIS FM Drive show can now be heard from 5-7pm on the following Super Radio Network stations: Sun FM Alice Springs; FM100.3 Armidale; B Rock FM Bathurst; Hill FM Broken Hill; Zoo FM Dubbo; FM104.7 Grafton; Tripple G FM Gunnedah; Gem FM Inverell; ZZZ FM Lismore; NOW FM Moree; Real FM Mudgee; 95.5 ROK FM Parkes; 92.9 FM Tamworth; Max FM Taree; 4AK Toowoomba/Warwick/Darling Downs and Roccy FM Young.
Will & Woody already connect with 1.62 million Australians each week via their daily drive show, broadcast across the KIIS Network and 19 regional stations.
In addition, their catch-up podcast was listened to by 42,000 listeners and downloaded 96,000 times on average each month in 2022, according to the Triton Podcast Ranker, positioning it in the Top 100 Australian podcasts ten times last year.
The boys are excited about this latest expansion, with Woody Whitelaw sharing, “We’re just stoked to be able to get out of the studio in Melbourne and share a little piece of us with even more great Aussies. Will also has an ex-girlfriend in most regional towns so it’s great that they get to keep up to date with his life.”
Co-host Will McMahon says, “It really puts a new perspective on being a National Drive Show and we couldn’t be more excited. Stay tuned for some real Aussie content coming your way!”
While the boys are excited about what it means for their lofty careers, ARN’s Chief Executive Officer Ciaran Davis cites the opportunity for national brands as a key benefit of the strengthening partnership: “We are excited to grow our partnership with the Super Radio Network with this new deal that extends the reach of Will & Woody to an even larger audience across regional areas and opens up further opportunities for our commercial clients.”
Super Radio Network’s Guy Ashford, says, “Will & Woody are a great addition to the network and their unique humour and banter will no doubt resonate with our audience.”
ARN has represented the Super Radio Network commercially via The Radio Sales Network (TRSN) since its acquisition of Grant Broadcasters in January 2022.