Triton Digital acquires Manadge

iHeart owned Triton Digital has acquired advertising intelligence and revenue management platform Manadge.

Manadge works with the digital audio, podcast, and broadcast radio industries and will enable Triton Digital to see advertising related data and analyse performance in real time using agnostic and unbiased reporting.

John Rosso, President and CEO of Triton Digital, said:

“Through this acquisition, we further demonstrate our commitment to providing robust tools to enable growth in the global audio industry. The Manadge platform will enable Triton’s publisher, sales house, and demand partners to better analyze advertising data and use Manadge’s powerful UI to make data driven decisions for their business.”

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