Siren Awards | radioinfo

Siren Awards

A celebration of the power of radio advertising: Siren Award winners revealed

Thursday 28 May, 2020

In an online virtual ceremony this afternoon, hosted by Triple M's Lawrence Mooney, Australia's best radio advertisement has been revealed.

What The Duck? Dry July ad wins Gold Siren

Thursday 09 May, 2019

A radio campaign by Clemenger BBDO Sydney for Dry July has won the Gold Siren Award for Australia’s best radio campaign at the annual 2019 Siren Awards.

Finalists & host announced for Siren Awards best radio ad of 2019

Thursday 18 April, 2019

Finalists for the best radio ad for 2019 have been announced with 11 of Australia’s leading agencies vying for the coveted Gold Siren to be awarded next month.
 
The finalists are BMF, Cox Inall Change and BWM Dentsu, Meerkats, Cummins & Partners, Eardrum, J. Walter Thompson, Clemenger BBDO, Nova Entertainment, Jayworks Partnership and Leo Burnett.
 

Best Australian radio ad created by Clemenger BBDO's Ray Ali and Carlo Mazzarella

Thursday 10 May, 2018

The best Australian radio ad of 2018 as judged by the Siren Council has been won by Ray Ali and Carlo Mazzarella from Clemenger BBDO Melbourne.
 
 The pair won Gold and Silver at the Siren Awards with an ad about anxiety for mental health advocacy group beyondblue.
 

Siren Awards round 5 winners announced

Thursday 22 March, 2018

The Brand Agency ad for the Road Safety Commission has won the single category. 

The Monkeys win Round 2 of Sirens with 150-word radio ad for Ice Break

Friday 18 August, 2017

Sydney agency, The Monkeys has won Round 2 of the 2018 Siren Awards taking out the single category and overall win with an ad for Ice Break Iced Coffee.
 
The fast-talking ad titled “Travis Auctioneer” by creative Grant Rutherford (pictured) breaks with convention by cramming 150 words into a 30-second radio spot.  The script focuses on a professional auctioneer who needs to start the day strong with an extra shot iced coffee. 
 

Marketforce win Round 1 of the Siren Awards

Thursday 08 June, 2017

Marketforce creative team, Matt Wilson and Hayden Griffiths have taken out the single category and overall win in Round 1 of the 2018 Siren Awards with the ad “The Pitch” for St Ives Home Care. 
 
The winning ad is broadcast at 8000 hertz, to allow for a private conversation about aging parents, as it’s reported people over the age of 60 can’t clearly decipher a noise broadcast between 6000 to 12,000 hertz.  The radio spot was tested on people of various ages using car stereos before airing. 
 

Tommy Medalia and Joe Hawkins win best radio ads of 2017

Thursday 11 May, 2017

Tommy Medalia and Joe Hawkins have won Gold and Silver at the 2017 Gold Siren awards for a highly amusing series of ads designed to change driver behaviour for the Road Safety Commission called ‘Time with Mum.' 

Gold Siren Award winners to be announced tonight in Melbourne

Thursday 11 May, 2017

We have covered the finalist announcements in the Siren Awards over the past few months.

Tonight those finalists will find out who the ultimate winner is, at an evening function in Melbourne.

radioinfo is there, so follow our twitter feed during the evening for updates and check back here later this evening to see all the winners.

Finalists and host announced for Siren Awards best radio ad of 2017

Wednesday 26 April, 2017

The best radio ad of 2017 will be battled out between 10 of Australia’s leading agencies and production studios from Sydney, Melbourne and Perth as part of the national Siren Awards, which will be announced next month.

Last year’s Gold Siren was won by Melbourne agency Clemenger BBDO for the Maltesers ad titled “Texas Chainsaw Massacre” created by Elle Bullen and James Orr.  The Melbourne agency dominated the round wins this year and is credited with 11 of the 30 finalist nominations.  

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