The latest Category report released by GfK and CRA is the Insurance category report, providing media agencies and radio sales teams an overview of some of the additional survey data available to them via Gold Standard software.
 
Key Insights include:

Advertising revenue for metropolitan commercial radio stations totalled $209.223 million in the June quarter 2019, according to data compiled by Deloitte and released today by Commercial Radio Australia.
 
The figure reflects a 1.7% decline from the same quarter a year ago and follows a decline of 2.6% or over $5 million in the March quarter.
 

Advertisers targeting consumers in regional Australia will for the first time have access to a new reach and frequency tool for regional radio.
 
The service, launched by Commercial Radio Australia, uses sophisticated modelling and data from more than 80 regional radio surveys conducted in 51 markets to help agencies calculate optimal reach and frequency combinations for their advertising campaigns.
 

2LT staff from the 50’s to the present day gathered for a small and informal gathering at Club Lithgow on the weekend to mark 80 years of operation for the station.

Meerkats’ creative team Luke Williams, Maya Halilovic, Rikki Burns and Josh Edge have taken out the single, campaign and overall win in round 1 of the 2020 Siren Awards with the ad, ‘Ancient Medic’, for St John Ambulance WA as part of the ‘First Aid – Essentials’ campaign.
 

Edith Cowan University broadcasting student, Tom Durkin, is the winner of the national Brian White Scholarship awarded by Commercial Radio Australia. 

As winner of this scholarship, Tom will now commence an eight-week paid internship in Sydney, consisting of two weeks each at the leading radio broadcasters Macquarie Media, Southern Cross Austereo, Australian Radio Network and NOVA Entertainment. 

Commercial Radio Australia have announced the finalists for the Brian White Scholarship, which gives one student the chance to kickstart their journalism career and gain experience in Australia’s biggest radio newsrooms.