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Commercial Radio Australia

Radio drives strong awareness and behavioural change during COVID 19

Tuesday 15 September, 2020

The latest case study published by Commercial Radio Australia explores the important role that radio played in helping the Federal Government to deliver health and safety information to Australians to prevent the spread of COVID-19.
 

RadioApp expands onto Google Nest

Monday 14 September, 2020

Google Nest has been integrated with RadioApp, the commercial radio industry’s official aggregator radio app, further expanding Australian radio’s accessibility across digital devices.
 
Now, more than 350 Australian AM, FM and DAB+ digital radio stations, including all commercial radio, ABC and SBS stations, are available via voice command on Google Nest speakers and displays.
 

Showpony Advertising wins the latest round of the Sirens

Friday 28 August, 2020

Showpony Advertising has won Round 2 of this year’s Siren Awards.
 
The company's campaign for the South Australian Government called ‘Break The Cycle’, addresses domestic violence and won the overall and campaign category, with the 30-second ad ‘Break the Cycle – Intimidation’ winning the best single ad category.
 

Radio Alive's August campaign highlights radio’s strengths in delivering positive results

Monday 10 August, 2020

Radio is alive with possibilities for advertisers in the next phase of the commercial radio industry’s Radio Alive campaign.

 
The campaign aims to promote radio’s key strengths in delivering real results for Australian businesses at a time when they need it most.

New Commercial Radio media planning tool from CRA

Tuesday 04 August, 2020
Commercial Radio Australia and Edison Research have released an interactive tool to enable media buyers to better understand the behaviour shift of audio listeners in 2020.

For the first time in 2020, Edison Research has conducted a deeper dive into two of the key players operating in the Australian market; free-to-air commercial radio^ and Spotify’s free subscription service^^.

CRA says ACCC draft code is a step in the right direction

Monday 03 August, 2020

 CRA says the release of the ACCC draft mandatory code of conduct to govern agreements between tech giants and Australian media companies is “an important step forward”.

COVID restart will not stop the resumption of radio ratings

Monday 20 July, 2020

The commercial radio industry is preparing for the restart of radio ratings next week, with contingency plans in place to manage the placement of diaries in areas affected by lockdowns.
 
The survey period will start on July 26 and runs through to September 19, with results to be released on September 29.
 
The CEO of Commercial Radio Australia, Joan Warner, said there would be changes to the placement of diaries in Melbourne due to the lockdown requirements.
 

Brian White Scholarship finalists announced

Thursday 16 July, 2020

Commercial Radio Australia has announced the finalists for the 2020 Brian White Scholarship.

 
The scholarship provides one talented student with the opportunity to kick start their journalism career and gain experience in Australia’s biggest radio newsrooms.
 
The finalists come from six different universities in New South Wales and Western Australia.  They are:

Commercial radio ad revenue for FY2019/20 falls by 20.39%: Deloitte

Wednesday 15 July, 2020

Advertising on Commercial radio has continued to slide in the June quarter, down 46.62%, or $99.644 million for that same period last year.

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