Brian Gallagher | radioinfo

Brian Gallagher

SCA’s audiences listen longer and more often with double digit growth in live radio streaming

Thursday 06 August, 2020

SCA has just released data showing that their audiences continue to embrace digital radio platforms and are listening longer and more often.
 
According to the data, SCA audiences have reached a new milestone of 10.1 million listening hours in July.
 
More people are tuning into Hit and Triple M than ever before, with live radio streaming increasing by 20% year on year to 1.1 million listeners* and catch up radio jumping 80% year on year to 3.5 million* downloads.
 

SCA launches a media research and insights division, SCA iQ

Wednesday 05 August, 2020

SCA’s Research & Insights and Strategy & Insights divisions have come together to form SCA iQ, one of Australia’s largest media research and insights offerings.
 
SCA iQ fuses the research, insights and strategy functions together, to better power insightful solutions for SCA’s Sales and Content teams and advertising partners and is underpinned by a suite of unique tools.
 

SCA live streaming grows again in May

Thursday 11 June, 2020

Southern Cross Austereo says that as COVID-19 restrictions continue to ease, their live radio streaming remains a constant with more people tuning into Hit and Triple M stations than ever before.
 
May was another record-breaking month for SCA for live radio streaming, which increased another 3% month on month and 42% year on year to reach 1.3 million listeners*.
 
Catch up radio podcasts also had a huge month, rising 47% year on year with 3.4 million downloads^ of popular Hit and Triple M shows.

More listeners, more often on more devices: SCA’s live radio streaming breaks records

Friday 22 May, 2020

SCA’s live radio streaming and audio on demand platforms continue to break listener and download records with more listeners, more often and on more devices, with daily live radio streams growing 21% since March 9.

Boomtown continues to pop up

Monday 20 May, 2019

The Boomtown campaign continues to roll out with pop up sessions held in Sydney agencies PHD, Mediabrands, Publicis, Carat, OMD and Group M last week as well as a breakfast in Melbourne.
 

SCA introduces InStream for clients

Tuesday 14 May, 2019

Southern Cross Austereo today launched InStream, an addressable live radio offering for clients, enabling the dynamic insertion of personalised and targeted audio ads into live radio commercial breaks across all connected devices, including SCA websites, apps and smart speakers.

Along with SCA’s exclusive partnership with SoundCloud, the two will be used in tandem to offer clients addressable digital audio solutions with a combined commercial reach of over three million users.

Regional Radio Ratings good for Revenue

Tuesday 15 May, 2018

Peter Saxon chats with Grant Broadcasters’ Grant Cameron and SCA’s Brian Gallagher.

SCA shows how to add 7.6% to your reach without really trying

Tuesday 13 March, 2018

It almost went unnoticed. For the first time the GfK digital listening survey results have been released on the same day as the regular survey.

SCA appoints Kim Norman Sales Director at PodcastOne

Thursday 19 October, 2017

Kim Norman has been appointed Sales Director at SCA's PodcastOne Australia.

A Sales Executive for Austereo almost 10 years ago, Kim returns to SCA, most recently from HT&E’s AdShel where she was State Sales Manager for NSW & ACT. 

In her new role, Kim will be responsible for driving the strategy and execution of commercialising SCA’s audio on demand business PodcastOne.  In particular, she will be focusing on growing PodcastOne’s sales foundation partners.

Triple M set to rock footy in 2017

Thursday 02 February, 2017

NRL is part of Triple M's DNA just as much as rock music and MG taking sickies.  It's what we know, it's what we love, it's what we've become famous for.
 
We've gone 18 long weeks without it and quite frankly, it's driven us mad. Thankfully the Auckland Nines kicks off just when we need it most, to get us pumped for the season proper.

The 2017 Triple M line-up is "exceptional once again", and there's still a few surprises still to add to the commentary team.

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