Content from RCS
RCS, the world’s largest broadcast software company is happy to announce one of Australia’s leading audio companies, the Australian Radio Network (“ARN”), has recently signed with RCS for its Aquira service.
Tracey Gillan, (below left) ARN’s Commercial Operations Director, said “When ARN was looking at its options for enhancement of its overall commercial operations infrastructure we were impressed with the improvements that had been made to the Aquira platform over the years. We saw significant improvements with the Sales frontend Aquira2Go, including visibility of live avails, to the platform’s digital capabilities as well as the opportunity to have our billing and accounts receivable function contained within the platform. Easy integration with our CRM, Salesforce, as well as a developed API for the RadioMatrix platform, made Aquira an attractive option. We felt Aquira was the best solution to support our ongoing innovation across the products we deliver for our commercial partners.”
ARN’s stations broadcast across 6 metropolitan markets to over 5 million people each week. The company has 12 radio stations and accompanying websites and social accounts in Sydney, Melbourne, Brisbane, Adelaide, Perth and Canberra, iHeartRadio App, iHeartRadio Podcast Network and affiliates 6IX.
Aquira is a powerful and highly flexible traffic system designed for local and national sized radio businesses. With its modern user interface, Aquira provides real-time access to sales and inventory data, as well as a vast range of scheduling, billing and reporting options. Aquira helps you manage clients, prospects and sales team call activity. Aquira is the innovative solution for all your traffic needs.
Keith Williams, VP RCS Asia Pacific knows the value of the partnership first hand, “RCS and ARN have a long standing history together. Bringing traffic to our mix of software solutions solidifies our future together as we are both committed to Australian radio.”
Aquira has served the ARN offices since May 1st, which has since benefited from the innovative installation process provided by RCS. All clients, contracts and media were imported using the Aquira API, improving the customer’s experience. This progress will be integrated and used for future collaborations.
RCS President and CEO Philippe Generali marks the collaboration, “ARN is a strong advocate for creative media and progressive technologies. Aquira will match ARNs aggressive selling strategy in tandem with a full feature set in a tailor made for radio CRM platform.”
About RCS
RCS has a proud history of innovation, currently holding 45 patents in the field of broadcasting. Inventors of computerized music scheduling with the legendary Selector, RCS continues to lead the way with multiple award-winning products such as Zetta radio automation, GSelector music scheduling, the groundbreaking 2GO series of mobile solutions and The Zetta Cloud. New to the list is Revma; an affordable and complete online professional streaming solution. With guaranteed reliability, 24/7 support, professional audio processing and integrated listener reports. The most respected names in the industry choose RCS as their software provider because the best use the best.