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American radio formats

Top US radio consumer trends in 2016

Thursday 29 December, 2016
As 2016 is winding down and the new year is about to arrive, Nielsen USA has taken a close look at the radio industry this past year and its ever-evolving growth and listening trends.

Radio’s reach in America is larger than any other format and continues to grow year-over-year. Nielsen’s latest Comparable Metrics Report (graphic below) reported that radio reaches 93% of U.S. each week.

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